ABOUT US

Finance without strategy is just numbers, and strategy without finance is just dreaming. Bring a good strategy into the company financial is the key factor for success.

Tjhin Ko Cin, Deputy TAF Director

AlfaLand, One Goal, One Culture

Alfaland Group emanates from envisioned innovation and development in property development, property management and hotel management. The corporation builds and develops commercial, residential, and hotels in best locations in Indonesia. Since it was built in 1999, Alfaland Group conduting consistently the importance of commitment to do the best, with hardwork, honesty and a solid teamwork. With one goal, to achieve the company vision and mission, and through a strong corporate culture, namely Alfalanders PRIDE.

Our Mission is to develop high quality and sustainable property and hospitality ventures, harmonizing the warmth of Indonesian culture with the excellence of International service standards, in order to create long-term value for customers, partners, and communities.

HOSPITALITY VISION 2026

To be the preferred hospitality company, rooted in Indonesian charm, guided by global standards, and driven by sustainable values.
PROPERTY VISION 2026

To become the preferred partner in the development and management of valuable and sustainable properties and hospitality businesses rooted in the charm of Indonesia, guided by global standards, and committed to enhancing the quality of life.

- Professional
  
  AlfaLanders uphold ethical standards and regulations that apply to personal quality and a good company reputation
- Innovation
  
  AlfaLanders are heading towards the future to grow together creatively, adapting and creating to face the challenges of change
- Determination
  
  AlfaLanders are showing strong determination and commitment by going beyond expectations to achieve excellence
- Respect
  
  AlfaLanders are growing and developing an atmosphere of mutual respect and appreciation for the unity of thoughts and feelings of other people as a large AlfaLand family
- Empathy
  
  AlfaLanders understand and respect diversity to strengthen each other, and help each other for mutual progress

- Professional
  
  AlfaLanders uphold ethical standards and regulations that apply to personal quality and a good company reputation
- Respect
  
  AlfaLanders are growing and developing an atmosphere of mutual respect and appreciation for the unity of thoughts and feelings of other people as a large AlfaLand family
- Innovation
  
  AlfaLanders are heading towards the future to grow together creatively, adapting and creating to face the challenges of change
- Determination
  
  AlfaLanders are showing strong determination and commitment by going beyond expectations to achieve excellence
- Empathy
  
  AlfaLanders understand and respect diversity to strengthen each other, and help each other for mutual progress